Press Release

LIBRE Releases Fourth Video in #MsLIBRE Campaign: Entrepreneurship

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LIBRE Releases Fourth Video in #MsLIBRE Campaign: Entrepreneurship

"If we hold up hard-working entrepreneurs as role models, our kids will want to emulate them"

MsLIBRE for video(Washington, D.C.) - The LIBRE Initiative (LIBRE), a non-partisan and non-profit national grassroots organization that advocates for the principles of economic freedom in the Hispanic community, has launched the fourth video in the series " How to Raise a Little #MsLIBRE" on the topic of Entrepreneurship. The short videos presented by LIBRE's National Spokesperson Rachel Campos-Duffy strive to show the values of economic freedom by providing easy and practical advice for raising and empowering the next generation of entrepreneurs and fiscally responsible girls. Today's video highlights the role of men and women who found businesses that create jobs and improve their communities. The #MsLIBRE social media campaign is part of LIBRE's women's initiative that works to empower women and girls to be economically savvy and independent. According to a study by the U.S. Department of Commerce, 34 percent of Hispanic firms are owned by Latinas. Nonetheless, children of all races and socio-economic backgrounds are losing touch with the American values of hard work and earned success.

National Spokesperson for The LIBRE Initiative, Rachel Campos-Duffy released the following statement:

"In an era of child entitlement and instant gratification, parents can bring back values that make the American Dream attainable. #MsLIBRE understands the value of teaching these principles to our little ones- While our campaign is aimed at Hispanic girls, our message of economic liberty, self-reliance and earned success is for all kids, regardless of age and gender because the American Dream is still alive for all who work hard and dream big!"

The #MsLIBRE campaign video series includes:

  1. Chores 
  2. Lemonade 
  3. Bargain Hunting
  4. Entrepreneurship

Watch for more videos in the series to be released. See Rachel Campos-Duffy on Fox and Friends talking about #MsLIBRE here.

About #MsLIBRE

LIBRE launched the social media campaign #MsLIBRE to celebrate Hispanic women as beautiful, entrepreneurial, self-reliant and powerful as a counter campaign to President Obama's "Life of Julia" campaign - which featured a woman dependent on the government from cradle to grave. LIBRE's counter-campaign, #MsLIBRE, promotes female empowerment, not dependency and we strive to inform women on how teach the next generation the same values. Read more.

For interviews with a LIBRE representative, please contact: Judy Pino, 202-578-6424 or Brian Faughnan, 571-257-3309.

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