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El Paso Field Director

Karla Yvette Sierra was born and raised in El Paso, Texas to Mexican-American parents. Her maternal and paternal grandparents migrated from Mexico in search for a prosperous life for all of their children.

Karla graduated from Colorado Christian University in Denver, Colorado with a Bachelor’s in Business Administration and a minor in Computer Information Systems. During her undergraduate studies, Karla was elected by her peers and professors to serve as the Chi Beta Sigma president, the university’s business society. She was also appointed to serve as the student body government’s secretary for a two year term. Karla volunteered her time as a youth counselor in inner city Denver with Westside Ministries during her undergraduate studies.  She is currently pursuing her Master’s Degree in Business Administration at the University of Texas at El Paso.

Shortly upon graduation she began her professional career in several management positions. One of which lead her to become the circulation department’s promotion manager for Media News Group’s El Paso Times Newspaper. In her first year, she led the team to an increase in circulation by 25%. She was later promoted to The Gazette in Colorado Springs where she partnered with the Denver Broncos to implement charitable fundraising activities for Colorado Springs and its surrounding communities.

Karla’s altruistic nature inspired her to apply and later be accepted into the United States Peace Corps, where she served and completed a three year commitment as a community economic development consultant in Panama. Karla created partnerships with agencies such as the Ministry of Education in Panama and the United Nation’s Development Programme in efforts to reduce poverty, increase awareness of HIV and AIDS and assist in the implementation of sustainable projects which would benefit her Panamanian counterparts. Her Peace Corps experience with the Hispanic community led her to Libre upon her return to the United States. Karla will now serve her community of El Paso, Texas as the Texas Field Director for The LIBRE Initiative.

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